Benefits

The Information Mapping® method provides significant benefits, for the entire organization and of course for the reader and for the writer.

For the organization

Revenue growth

• Reduce time to create content
• Accelerate time to market

Cost reduction

• Capture employee knowledge
• Increase operational efficiency
• Reduce support calls
• Decrease translation costs

Risk mitigation

• Reduce risk by consistent documentation
• Increase safety and compliance

For the reader and the writer

This chart shows the benefits of Information Mapping® for the reader and the writer:

Background: research

No, we did not invent the numbers above. While at Harvard and Columbia universities, Robert E. Horn, Information Mapping®'s founder, conducted research about how readers deal with large amounts of information. This resulted in the Information Mapping® method, which is based on:

• learning theory
• human factors engineering, and
• cognitive science.