Benefits
By implementing and using the Information Mapping method, you may see the following benefits:
For the organization
Revenue growth
By reducing time to create content and accelerating time to market.
Cost reduction
By capturing employee knowledge, increasing operational efficiency, reducing support calls, and decreasing translation costs
Risk mitigation
By increasing safety and compliance
For the reader and the writer
This chart shows the benefits of Information Mapping® for the reader and the writer:
Background: research
No, we did not invent the numbers above. While at Harvard and Columbia universities, Robert E. Horn, Information Mapping®'s founder, conducted research about how readers deal with large amounts of information. This resulted in the Information Mapping® method, which is based on:
- learning theory
- human factors engineering, and
- cognitive science.
